Carterwood Impact Report 2025: Thinking disruptively to supercharge decision-making

Finance Director and B Corp pioneer standing in front of bunting and a giant B with our advisor to celebrate achieving B Corp Status.

The Carterwood Impact Report 2025 is here and we’re thrilled to share the progress we’ve made as a purpose-driven business and our ambitions for the year ahead.

From securing B Corp certification to advancing our commitment to Net Zero, this report highlights how we’re continuously challenging ourselves to be brave, do it right and never stand still. 

Celebrating a year of impact

In 2024, we achieved a major milestone by becoming a B Corp-certified company, reinforcing our commitment to balancing people, planet, and profit for sustainable growth. 

Certification was just the beginning. We’ve used this framework to drive improvements across governance, sustainability, and team wellbeing; embedding impact into every decision we make.

 


 

A photo of Managing Director, Tom Hartley, speaking to a full room about Benchmarks over brunch.

Read the report to find out how we’ll: 

              • Empower our customers with data-driven insights like our Collab initiative and Benchmarks service.
              • Invest in our team with training, wellness initiatives, and a stronger workplace culture.
              • Collaborate with our purpose-led community, from mentoring future leaders to supporting Championing Social Care.
              • Commit to Net Zero, mapping our carbon impact and planning for a more sustainable future.

 


 

Working with purpose and vision

Our leadership team discussing our future plans and three year vision.Our journey doesn’t stop here. With new, more rigorous B Corp standards on the horizon, we’re already working towards providing an even greater impact. Our three-year plan, which we’ll share soon, outlines how we’ll continue making a difference. Our vision is to enhance our sustainability efforts, expand our social commitments, and continue to challenge the status quo in the elderly care sector. 

Want to explore the full picture? Download the Carterwood Impact Report 2025 now and see how we’re shaping the future of social care with data, purpose and innovation.

 

Download our impact report

 

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